What Was the Hottest Tech Topic at IFC2025? AI, Without a Doubt.
AI’s influence has become all-encompassing—spanning industries, scenarios, and platforms. Industry experts emphasize that AI, not just "iterations of display technology," is the future of displays. That’s why IFC2025 dedicated an entire exhibition zone to AI applications.
AI Democratization Disrupts the Industry
The display industry has always taken AI seriously, but 2025 marks a turning point. The emergence of DEEPSEEK has reshaped the entire ecosystem.
First, DEEPSEEK proved that "low-cost AI" is possible. For example, lightweight localized deployment can now run on a $3,000–$4,000 PC—a stark contrast to the previous need for specialized computing centers. This affordability accelerates AI adoption across industries. [Image1]
Second, DEEPSEEK’s open-source approach enables cost-effective, high-performance secondary model development, transforming AI from a luxury for tech giants into an accessible tool.
"It’s about democratization," insiders note. Displays themselves are tools of information democratization, so AI’s accessibility aligns perfectly with the industry’s mission. "Everyone will thank DEEPSEEK," one expert remarked.
Three Ways AI is Transforming Displays
A top tech executive at IFC highlighted three key areas where AI is reshaping displays:
1. AI-Powered Image Enhancement
AI is revolutionizing display quality at the core level. From TVs to smartphones, AI-driven resolution upscaling, contrast optimization, and more are now essential. For example:
- Carlet’s TOHUB conference all-in-one solution uses AI chips for real-time MEMC and super-resolution enhancements. [Image2]
- Unilumin’s Mont Blanc AI Engine combines AI chips with algorithms like Uni-PQ and Uni-SR to upscale 2K to 4K, enhance HDR, and deliver ultra-immersive visuals.
2. AI-Driven Interactive Applications
AI is making displays smarter and more engaging:
- Unilumin’s CAVE immersive experience features an AI virtual guide, "Traveler Xiao Zhou," who interacts with visitors in real time. [Image3]
- CREATOR’s edge computing nodes analyze 4K signals in milliseconds, with 40+ AI recognition algorithms for facial/behavioral analysis.
- MAXHUB’s AI Meeting Solution 2.0 offers smarter note-taking, real-time translation, and adaptive controls. [Image4]
- Bird Tech’s AI Command System uses offline image recognition to auto-detect alerts, prioritizing critical data for operators.
AI also powers applications like virtual fitting rooms (assessing fit issues) and content moderation for public displays.
3. AI Reshaping Society—and Expanding Display Demand
As AI drives digital transformation, it fuels demand for displays in sectors like:
- Smart vehicles (more screens = more interfaces).
- EdTech (personalized learning = more interactive displays).
AI is becoming the "air, water, and sunlight" of the display industry—ubiquitous and indispensable. [Image5]
AOC’s AI-Powered Smart Tourism products (e.g., AI photo booths, digital vending terminals) cater to cultural venues. AOTO’s MetaBox 4K XR blends virtual/physical retail with AI-driven content generation and real-time analytics.
In short, AI’s impact on displays is systemic and multi-layered. "It’s unthinkable for a display company to ignore AI," one insider noted. Embracing AI means embracing the future.
Building an AI Ecosystem: New Strategies for Display Companies
To thrive in the AI era, display firms are adopting three approaches:
1. In-house R&D: Like Hisense’s AI image chips.
2. Partnerships: Many leverage existing AI models for cost efficiency.
3. Ecosystem Collaboration: Integrating third-party AI tools into display solutions.
For most, the third option is pragmatic—embedding AI without reinventing the wheel. [Image6]
AI is driving innovation *and* competition, with leaders using proprietary AI to outpace rivals. How this reshapes the industry remains to be seen.
The Bottom Line: Every display application must embrace AI—IFC2025’s biggest takeaway. As one exec quipped: "Humans on one side, AI on the other, with screens in the middle." That’s the future.
AI’s influence has become all-encompassing—spanning industries, scenarios, and platforms. Industry experts emphasize that AI, not just "iterations of display technology," is the future of displays. That’s why IFC2025 dedicated an entire exhibition zone to AI applications.
AI Democratization Disrupts the Industry
The display industry has always taken AI seriously, but 2025 marks a turning point. The emergence of DEEPSEEK has reshaped the entire ecosystem.
First, DEEPSEEK proved that "low-cost AI" is possible. For example, lightweight localized deployment can now run on a $3,000–$4,000 PC—a stark contrast to the previous need for specialized computing centers. This affordability accelerates AI adoption across industries. [Image1]
Second, DEEPSEEK’s open-source approach enables cost-effective, high-performance secondary model development, transforming AI from a luxury for tech giants into an accessible tool.
"It’s about democratization," insiders note. Displays themselves are tools of information democratization, so AI’s accessibility aligns perfectly with the industry’s mission. "Everyone will thank DEEPSEEK," one expert remarked.
Three Ways AI is Transforming Displays
A top tech executive at IFC highlighted three key areas where AI is reshaping displays:
1. AI-Powered Image Enhancement
AI is revolutionizing display quality at the core level. From TVs to smartphones, AI-driven resolution upscaling, contrast optimization, and more are now essential. For example:
- Carlet’s TOHUB conference all-in-one solution uses AI chips for real-time MEMC and super-resolution enhancements. [Image2]
- Unilumin’s Mont Blanc AI Engine combines AI chips with algorithms like Uni-PQ and Uni-SR to upscale 2K to 4K, enhance HDR, and deliver ultra-immersive visuals.
2. AI-Driven Interactive Applications
AI is making displays smarter and more engaging:
- Unilumin’s CAVE immersive experience features an AI virtual guide, "Traveler Xiao Zhou," who interacts with visitors in real time. [Image3]
- CREATOR’s edge computing nodes analyze 4K signals in milliseconds, with 40+ AI recognition algorithms for facial/behavioral analysis.
- MAXHUB’s AI Meeting Solution 2.0 offers smarter note-taking, real-time translation, and adaptive controls. [Image4]
- Bird Tech’s AI Command System uses offline image recognition to auto-detect alerts, prioritizing critical data for operators.
AI also powers applications like virtual fitting rooms (assessing fit issues) and content moderation for public displays.
3. AI Reshaping Society—and Expanding Display Demand
As AI drives digital transformation, it fuels demand for displays in sectors like:
- Smart vehicles (more screens = more interfaces).
- EdTech (personalized learning = more interactive displays).
AI is becoming the "air, water, and sunlight" of the display industry—ubiquitous and indispensable. [Image5]
AOC’s AI-Powered Smart Tourism products (e.g., AI photo booths, digital vending terminals) cater to cultural venues. AOTO’s MetaBox 4K XR blends virtual/physical retail with AI-driven content generation and real-time analytics.
In short, AI’s impact on displays is systemic and multi-layered. "It’s unthinkable for a display company to ignore AI," one insider noted. Embracing AI means embracing the future.
Building an AI Ecosystem: New Strategies for Display Companies
To thrive in the AI era, display firms are adopting three approaches:
1. In-house R&D: Like Hisense’s AI image chips.
2. Partnerships: Many leverage existing AI models for cost efficiency.
3. Ecosystem Collaboration: Integrating third-party AI tools into display solutions.
For most, the third option is pragmatic—embedding AI without reinventing the wheel. [Image6]
AI is driving innovation *and* competition, with leaders using proprietary AI to outpace rivals. How this reshapes the industry remains to be seen.
The Bottom Line: Every display application must embrace AI—IFC2025’s biggest takeaway. As one exec quipped: "Humans on one side, AI on the other, with screens in the middle." That’s the future.
