ashley
Member
The end-of-year battle for the new next-gen consoles has only just begun, but we can already see two different communication strategies for a while. Sony assumes, this is all good strategy, and only sales will show who was right, he said.
Total transparency vs well-kept logos and secrets
On the one hand, we have Microsoft, which announced its new Xbox last summer. First codenamed Project Scarlett, the new Xbox has been unveiled over the months. The final name, its design, its specifications, its controller, or even the full backward compatibility with the Xbox One game catalog have been distilled here and there in recent months.
PS5 vs Xbox Series X
The console is now known to everyone. Its vertical rectangular design is in everyone's mind and its raw power of 12 Tflops guaranteed. Microsoft obviously keeps a few secrets such as the price and the release of its new console, but transparency has been in place for a long time now.
PS5 vs Xbox Series X
Sony's side is a completely opposite strategy. No information has filtered on the PS5 for a very long time and it was not until January that Sony began to speak with a logo revealed at CES. It was only in March that the manufacturer unveiled some specs of its future console, and in April that the DualSense controller was officially presented, perhaps in a hurry. For the moment, we know practically nothing about the PS5.
Sony remains very stingy with information on the PS5, and the departures of several important heads, some wonder if everything is going well within the Playstation division. But anyway, today Sony takes over this communication.
PS5 vs Xbox Series X: Assumed and strategic communication
It was at the microphone of journalist Takashi Mochizuki from Bloomberg that Hiroki Totoki, chief financial officer, confirmed the thing.
It remains to be seen what all the players expect: the games. Microsoft seems to have missed a first opportunity to take down the jaw of the players but Sony has not yet tried anything. A rumor evokes a PS5 event in early June , be patient.
Total transparency vs well-kept logos and secrets
On the one hand, we have Microsoft, which announced its new Xbox last summer. First codenamed Project Scarlett, the new Xbox has been unveiled over the months. The final name, its design, its specifications, its controller, or even the full backward compatibility with the Xbox One game catalog have been distilled here and there in recent months.
PS5 vs Xbox Series X
The console is now known to everyone. Its vertical rectangular design is in everyone's mind and its raw power of 12 Tflops guaranteed. Microsoft obviously keeps a few secrets such as the price and the release of its new console, but transparency has been in place for a long time now.
PS5 vs Xbox Series X
Sony's side is a completely opposite strategy. No information has filtered on the PS5 for a very long time and it was not until January that Sony began to speak with a logo revealed at CES. It was only in March that the manufacturer unveiled some specs of its future console, and in April that the DualSense controller was officially presented, perhaps in a hurry. For the moment, we know practically nothing about the PS5.
Sony remains very stingy with information on the PS5, and the departures of several important heads, some wonder if everything is going well within the Playstation division. But anyway, today Sony takes over this communication.
PS5 vs Xbox Series X: Assumed and strategic communication
It was at the microphone of journalist Takashi Mochizuki from Bloomberg that Hiroki Totoki, chief financial officer, confirmed the thing.
This waiting strategy is therefore asserted, but many people think that Sony is waiting because it does not have enough cartridges to make the weight, starting with a PS5 less powerful than the Xbox Series X. Not sure either that gross sales of consoles is a supreme argument to judge the success of a brand since as we know, what makes money is what players consume, starting with games and services. On this ground there, Microsoft seems to have a head start with the Xbox Game Pass , but also with xCloud which arrives.
It remains to be seen what all the players expect: the games. Microsoft seems to have missed a first opportunity to take down the jaw of the players but Sony has not yet tried anything. A rumor evokes a PS5 event in early June , be patient.
